Terms of Service

You must be at least 16 years old (or the age of digital consent in your country) to use the Services. If you use a Service on behalf of a company, you warrant that you have authority to bind that entity.

• You are responsible for keeping your account credentials secure.
• Provide accurate information during sign-up.
• Notify us immediately at theprincipleguy@gmail.com of unauthorised access.
• You may delete your account at any time from within the app or by emailing us.

• Paid plans are sold through the Apple App Store or Google Play. Payments are processed by the relevant platform.
• Subscriptions auto-renew unless cancelled at least 24 hours before the renewal date.
• Cancellation is done via your App Store / Play Store account settings, not in the app.
• Refunds follow Apple / Google policy and EU consumer law (Act No. 102/2014 Coll. — right of withdrawal does not apply to digital content already delivered with your express consent).
• Pricing and features may change; existing subscribers keep their renewal price until the end of the current billing cycle.

The Acquisition Engine is a business service: we produce social content for a customer (the “Client”) and deliver it into the Client’s own social accounts. The following terms apply to it in addition to the rest of these Terms.

• The accounts stay the Client’s. The Client connects its own TikTok, YouTube, Instagram or Facebook accounts through each platform’s official authorisation flow. We never ask for platform passwords. The Client grants us a limited, revocable authority to upload content into those accounts and to read the statistics of posts published through the service, nothing else.
• Nothing publishes without the Client. Video is delivered to the account’s own drafts. The Client reviews it in the platform’s app and decides whether to publish. We do not post on the Client’s behalf.
• Ownership of the output. On payment, the Client owns the articles, carousels and videos we produce for it and keeps them if the engagement ends. We retain ownership of the underlying tooling, templates and render pipeline.
• Platform rules bind the Client. The Client is the publisher of everything posted from its accounts and is responsible for compliance with each platform’s terms and community guidelines, including the TikTok Terms of Service and Community Guidelines. We may refuse to produce content we consider unlawful, misleading or in breach of a platform’s rules.
• Fees. Billed monthly in advance per brand, plus a one-off onboarding fee. Prices exclude VAT. The monthly figure is fixed in the written quote accepted by the Client.
• Term and exit. Monthly, cancellable by either side with no notice period, effective at the end of the paid month. On termination, or the moment the Client revokes access, we delete the stored authorisation tokens for that Client’s accounts.
• No performance guarantee. We commit to the agreed volume and quality of output. Reach, followers, views and revenue depend on platform algorithms and market response and are expressly not warranted.

What we do with the data behind a connected account is set out in section 2 of our Privacy Policy.

You agree not to:

• reverse-engineer, decompile, or tamper with the Services;
• use the Services to violate any law or third-party rights;
• upload malicious code, spam, or infringing content;
• bypass rate limits, access controls, or subscription entitlements;
• scrape data or misuse any AI features.

You retain ownership of content you create inside the Services. You grant us a limited, worldwide, royalty-free licence to store, process, and display that content solely to provide the Services. You warrant that your content does not infringe the rights of others.

All software, designs, logos, and trademarks in the Services are owned by or licensed to Principle Guy s.r.o. and protected under Slovak Act No. 185/2015 Coll. (Copyright Act) and EU Directive 2001/29/EC. These Terms do not grant you any licence beyond ordinary use.

We provide the Services “as is” and on an “as available” basis. We do not guarantee uninterrupted or error-free operation. Scheduled maintenance, third-party outages, or force majeure may affect availability.

To the maximum extent permitted by law, we disclaim all implied warranties of merchantability, fitness for purpose, and non-infringement. Some features use AI and may produce inaccurate or unexpected output — do not rely on them for medical, legal, financial, or other professional advice.

To the fullest extent permitted under Slovak law, our aggregate liability for any claim arising from or relating to the Services is limited to the greater of EUR 100 or the amount you paid us in the 12 months preceding the event giving rise to the claim. We are not liable for indirect, incidental, consequential, or punitive damages. Nothing in these Terms limits liability for death or personal injury caused by our negligence, or for fraud or gross negligence.

If you are a consumer in the EU, mandatory protections under Slovak Act No. 250/2007 Coll. and Act No. 102/2014 Coll. apply regardless of these Terms. You may lodge a dispute with the Slovak Trade Inspection (SOI) or via the EU Online Dispute Resolution platform: ec.europa.eu/consumers/odr.

We may suspend or terminate your access if you breach these Terms or if continued provision becomes commercially or legally untenable. You may stop using the Services at any time.

These Terms are governed by the laws of the Slovak Republic. Disputes shall be resolved by the competent Slovak courts, without prejudice to mandatory consumer rights that grant you access to the courts of your residence.

We may revise these Terms. Material changes will be announced at least 14 days before taking effect. Continued use after the effective date constitutes acceptance.

Principle Guy s.r.o.
Krtíšská cesta 288/34, 991 06 Želovce, Slovakia
IČO: 56561792 · DIČ: 2122343718
Email: theprincipleguy@gmail.com