Blog
Notes from the workshop
Writing on building and shipping products solo: the studio pipeline, native billing, the acquisition engine, and an AI-native way of working.
One landing template for every app
Instead of hand building a marketing site per product, the studio runs one config driven Next.js landing template. Two presets, one brand file, and a new site is a clone.
ReadOne idea, four platforms: the acquisition engine
How the studio turns a single idea into an article, a carousel, and a reel, renders them in house with no Canva, and publishes to YouTube, Instagram, Facebook, and TikTok, then reads the numbers back.
ReadWhy I dropped RevenueCat for native billing
The studio verifies purchases with StoreKit 2 and Play Billing directly, through one shared Cloud Function, with no third party billing middleman. Here is the tradeoff and why it wins at this scale.
ReadHow I ship a production app in a week, solo
The studio pipeline that turns an idea into a live iOS and Android app: a shared product engine, a rebrand starter, and native billing wired once and reused everywhere.
ReadAn AI-native product studio, one operator
The thesis behind Principle Socials: an agentic pipeline that ships at small team quality and speed, run by a single operator, selling outcomes rather than hours.
Read